Global Scans · Media & Entertainment · Weekly Summary

• [New] Social commerce revenue is projected to hit $6.2 trillion by 2030, growing at 32% annually between 2023 and 2030, reflecting the rapid expansion of social media retail and its increasing role in consumer behaviour. Los Angeles Times
• [New] Generative AI app downloads-leveraging large language models and image generators for writing, research, education, and entertainment - are expected to reach 4 billion, generate $4.8 billion in in-app purchase revenue, and account for 43 billion hours of usage. Futureuae
• [New] A new report highlights how AI-generated audio could become a meaningful new advertising channel for Google, signaling continued experimentation with generative media formats beyond text and images. Tech Startups - Tech News, Tech Trends & Startup Fundin
• [New] The Trump-era's plural, vertically integrated, and agile media strategies will continue to be the dominant media strategies for the management of integrated legacy media. R. Couri Hay
• [New] Iran and the United States will reportedly hold another round of talks in the coming days, and Israeli media reported that the United States told Iran that it expects Iran to make a tangible and significant concession regarding its nuclear program in the next round of talks. Critical Threats
• [New] Part of an Arkansas law banning social media platforms from using algorithms to deliver content that might lead to substance abuse, eating disorders, or suicide was unconstitutionally underinclusive. American Enterprise Institute - AEI
• [New] By 2026, the most popular and influential type of content on social media sites like Instagram, TikTok, YouTube Shorts & Facebook will be Short Form Videos. Wisconsin Scorpions
• [New] A combined Netflix and Warner Bros. will strengthen the entertainment industry, preserve choice and value for consumers, and give creators more opportunities. About Netflix
• [New] Virgin Media O2 is deploying AI monitoring tools across its mobile network to predict and prevent issues, demonstrating how telecommunications operators are scaling artificial intelligence to improve service reliability and operational efficiency across the UK. Bizclik Media Ltd
• [New] Social media marketing moves fast, and the trends shaping 2026 might look very different in 2027. Finmacrocosm -
• [New] US social media creator revenue will reach $21.04 billion in 2026, more than doubling since 2022. eMarketer
• [New] Platforms including social media companies and pornography sites that fail to act could face fines of up to 10% of their qualifying worldwide revenue or having their services blocked in the UK. The Guardian
• [New] Human-generated content is the #1 priority for users in 2026, and 73% of consumers say they will switch to a competitor if a brand does not respond on social media. Sprout Social
• [New] As 2026 unfolds, AI will continue to push boundaries from smarter hospitals to more responsive fashion supply chains; from cinematic media to personalised beauty tech. Chaud: The Magazine
• [New] In 2026, more non-retail companies will enter the retail media space. Mirakl
• The convergence of generative AI, virtual production, and synthetic media is creating an entirely new category of creative infrastructure that will define entertainment production for the next decade. BUSINESS 2.0 NEWS
• Ad spending on social media is expected to grow by 10.9% each year from 2026 to 2030. Sprout Social

Last updated: 02 March 2026