Global Scans · Generation Y (Millennials) · Weekly Summary

WHAT'S NEXT?: Gen Y (also known as Millennials) are formed by the digital revolution that determined their childhood. Gen Y is going to continue finding newer digital avenues to explore. A remarkable 91% of Gen Y workers don't expect to stay in a job for longer than three years.

• [New] By 2030, Millennials and Gen Z will represent over half of U.S. leisure travel. Travel And Tour World
• [New] £1 trillion will change hands over the 2020s in the UK alone, resulting in a five times increase of wealth held by millennials. FinExtra
• [New] Enthusiasm for AI's potential is highest among Gen Z and Millennials, and in fast-growing economies in Asia and Africa, who often see technology as an opportunity. AI and VoIP Blog
• [New] By 2025, Millennials and Gen Z will represent more than 40% of luxury consumers. SKEMA
• [New] An estimated 585 million people will listen to a podcast in 2025, driven largely by younger demographics such as Millennials and Generation Z. syracuse
• [New] In the Association of Southeast Asian Nations countries, Millennials and Gen Z are expected to make up 75% of all consumers by 2030. / China Techpoint Africa
• [New] Millennials and Gen Z voters are expected to play a pivotal role in 2025's federal election. Saxton Speakers
• Generation Z is not far behind, projected to hit $33 trillion in income by 2030 - that's more than a quarter of all global income - and pass Millennials in spending power the year after. Breznikar
• 83% of parents will be millennials by 2027, and over half of global millennial parents say they are spending more on their children - enter brands upleveling the experience for kids. SlideShare
• The business landscape is witnessing an unprecedented shift as by 2025, millennials and members of Generation Z will account for 75% of the world's working population. Quarterdeck Ltd
• In 2025 gen Z and millennials will make up the largest voting bloc for the first time. Australian Broadcasting Corporation
• The artificial intelligence era is only beginning, so younger generations, such as millennials and Gen Z, will see technology profoundly impact the world around them over the coming decades. AOL
• 52% of Gen Z and 45% of millennials trust creators more than traditional celebrities, and brands using ongoing creator partnerships instead of sporadic sponsored influencer ads will reap huge rewards. Dash Social
• We are in the midst of the Great Wealth Transfer in the US, with an estimated $45 trillion expected to move from Baby Boomers to Gen X and Millennials over the next decade. FinExtra
• 62% of Americans say they are worried another economic crisis could derail their retirement strategy, and among age cohorts, millennials are the least likely to say they are saving enough for retirement. Investopedia
• Two-thirds of millennials expect real-time customer service, and three-quarters of all customers expect a consistent cross-channel service experience, which, at a time when budget constraints are the reality for most companies, seems unachievable without the intervention of something like AI. Salesforce Ben
• GenAI usage is continuing to rise: Three-quarters of Gen Zs and millennials believe GenAI will impact the way they work within 2026 and more than half of respondents already use GenAI in their day-to-day work, with 29% of Gen Zs and 30% of millennials using it all or most of the time. Cision PR Newswire
• In 2025, 43% of Millennials are expected to travel to destinations they have never visited before, with a growing interest in ecotourism and nature-based activities. Phoenix Transportation San Francisco
• Millennials are now 70% of the workforce, and Generation Z will be 30% of the workforce by 2030. Ogletree, Deakins, Nash, Smoak & Stewart

Last updated: 14 September 2025